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EngineWorks Featured in 2008 Essential Guide to Search Marketing

SEM Value Proposition Article in DMNews Industry Guide

June 19, 2008 (Portland, OR) Today, DMNews released its 2008 edition of the Essential Guide to Search Marketing featuring an article contributed by EngineWorks, Inc. (www.engineworks.com), the professional Search Engine Marketing (SEM) company headquartered in Portland, Oregon, titled ‘SEM Turns the Media World Upside Down’. The article, written by Sean McMahon, President and CEO at EngineWorks, identifies the powerful ability of search marketing to extract targeted messaging that can be used as the foundation for a company’s entire marketing mix - both on and off-line.

This prestigious industry annual features more than 45 pages of the most up-to-date developments, strategies, and advancements in the online search industry from more than three dozen prominent SEM executives. The Essential Guide to Search Marketing presents cutting-edge articles in each of the following five SEM disciplines: 1. Search Strategies, 2. Thought Leadership, 3. Paid Search, 4. Organic Search, and 5. Search 2.0.

The article contributed by Mr. McMahon is the lead article of the Paid Search section in this guide, and can be found on Page 29. Other search industry professionals who contributed insightful articles to this search marketing guide include Jeff Pruitt, EVP of Search at iCrossing, Robert Murray, President of iProspect, and Matt Naeger, EVP of Operations at Impaqt.

The 2008 Essential Guide to Search Marketing is available free online in a PDF format.

In addition, EngineWorks has an electronic version of this impressive search marketing guide available via e-mail. Simply contact the Company through its corporate Web site.

About EngineWorks®

EngineWorks is an innovative online search engine marketing (SEM) services company headquartered in Portland, Oregon. The firm provides sophisticated SEM services that enhance the design and performance of commercial Web sites. Proprietary Search Engine Optimization (SEO) strategies improve the attractiveness of Web sites to search engine algorithms, resulting in highly ranked search listings throughout the world's most important engines and directories. Professional Paid Search Marketing campaigns deliver online customers through popular Pay-Per-Click (PPC) and Paid Inclusion engines. Finally, Social Media Marketing (SMM) services leverage conversational marketing through emerging social networks, blogs, and online communities to increase the volume and richness of two-way communication pertaining to your brand. EngineWorks is located at www.engineworks.com.

For more information, please contact:
Media Relations
prdept@engineworks.com
503.223.5700

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